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Limited Edition Release: Wild Succulent

To celebrate the launch of the Endless Highways Performance Edition, we have customized it in Wild Succulent, which is available in our Bespoke Customization Programs. Appearing in Nature’s color makes sense for the sustainably built Bowlus Road Chief.

I selected this optimistic shade from the succulents that grow wild on the coastal bluffs just mere minutes from our workshop & design center. As Raymond Loewy once said, “simplicity is the deciding factor in the aesthetic equation.” Therein lies our goal. The work we do must feel right and evoke a reaction that imparts meaning to you.

The Performance Edition is also available in Bowlus Road Chief’s signature colors – Wyoming Saddle, and Windswept Sand.

Travel Well,
Geneva Long
Bowlus Road Chief


Zero Emission Road Trip With Emergency Charging

The Bowlus Road Chief is the best adventure partner for an electric SUV for a number of reasons. Our favorite? Three words: emission-free camping.

The Bowlus Road Chief has the longest EV towing range – based on third party testing up to 200 miles per charge. There’s no other electric duo that comes close (vehicles of comparable length and weight don’t even make it past the 50 to 95-mile range). The Bowlus Road Chief, after all, has its roots in aircraft construction and it remains the most aerodynamic travel trailer on the market today. Its ultralight weight is yet another feature that makes it the ideal companion for an EV.

A new feature with the Endless Highways Performance Edition means you’ll never find yourself stranded during your zero-emission road trip with a Bowlus Road Chief. The external 110V outlet can give an emergency micro-charge to your electric vehicle. With a full battery, the Road Chief could extend EV SUVs currently on the market for up to 16 miles.

P.S. Are you interested in learning more about Zero Emissions Camping? Download our guide.

Kind Regards,
Geneva Long
Bowlus Road Chief

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Endless Highways Performance Edition: The Reviews Are In & They Love It!

We are so thrilled that the reactions of our friends can be shared!

Geneva Long
Bowlus Road Chief
“Bowlus Rod Chief debuts the ultimate in performance and luxury”
– Yahoo Finance
“Yacht On Wheels”
– GearJunkie
“The Stunning Bowlus Road chief is the Ultimate Tow-Behind Trailer”
– Maxim
“Certainly the Bowlus Road Chief best speaks to the emerging trend of land travel like no one else.”
– Business Insider
“Effortlessly complete a cross-country trip (such as Los Angeles to Miami and back) without the need to recharge.”
– RV Business
“Intuitive adventure design that is not found in the RV industry but solely in the world of yachts and private aviation.”
– Business Insider
“Bowlus takes the long road with its most powerful off-grid camper yet.”
– New Atlas

“During a time when people are appreciating the outdoors more than ever, the revamped Bowlus brand is once again expanding its lineup.”
“One of Our Favorite Super-Luxurious Camping Trailers Just Got Even Better”
– GearPatrol
“Huge skylights in the main cabin bring the outdoors inside and are optimized for stargazing.”
– RV News
“Pure nautical-inspired luxury”
– Autonocion
“True avant-garde masterpieces.”
– Autonews FR


Outdoor Kitchen Ready!

The Endless Highways Performance Edition debuts an entirely new feature for us at Bowlus Road Chief – the ability to be outdoor kitchen ready.

Designed for those who love dining al fresco in mind, there is a 110V outlet and propane outlet. This kitchen-ready set up allows each owner to customize this to their needs, with appliances like induction cooktops, propane bbq’s, or even a margarita blender are ready to plug and play.

How will you set up your Endless Highways outdoor kitchen? Let us know what you can’t wait to try it out!

Bon Appetit,
Geneva Long
Bowlus Road Chief

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Endless Highways Performance Edition Feature Summary

Enjoy the ultimate in land travel with the Endless Highways Performance Edition. 

The Endless Highways Performance Edition has been our most successful launch to date. The Endless Highways Performance Edition specifically speaks to those seeking extended range and the ultimate in luxurious comforts. 

We are delighted to experience a surge of orders for the only true four-season RV. Our discerning owners recognize the only true way to experience luxury land travel is with a Bowlus Road Chief.

We’ve received numerous inquiries for a quick summary of the upgrades in the Performance Edition. They include:

  • Two huge main cabin skylights. Celebrate the great outdoors or take in the evening sky with our signature skylights. Included are wood blinds so you can completely darken the ceiling if desired.
  • Enhanced Bowlus Power Management System with:
    • 3,000W Inverter is the ultimate in power freedom. So go ahead and run any 110V appliance off-grid. Enjoy your smoothie maker or blower dryer anywhere from all outlets with no hesitation. 
    • Double the amount of LiFePO4 batteries that was already a record we set with the Endless Highways. 
    • The Performance Edition incredible power system translates into several critical advantages that all result in seamless luxury land travel. They include: 
      • Up to two weeks off-grid**
      • Up to 8 hours of A/C from the battery in 100+ degree weather**
      • Up to 16 hours of A/C from the battery in 85-degree weather**
  • Outdoor Kitchen ready with 110V outlet and propane outlet. Whether it’s margarita hour or time for your beloved latte, you can set up these machines and enjoy the 110V outdoor plug. The additional propane outlet also makes grilling a snap.
  • Emergency EV charge. Enjoy the added benefit of up to 16 miles as an emergency chargeback to your EV. Additionally, the Bowlus Road Chief is the world’s most aerodynamic travel trailer that provides a range of 175 to 200 miles per charge.

The incredible reaction of our customers and the press confirms that no one understands and designs for the luxury land traveler like Bowlus Road Chief.


Travel Well,
Geneva Long
Bowlus Road Chief

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Luxury Land Travel

Our owners have always sought to travel on their terms. Lately, we are hearing more about how air travel, hotel stays, and car rentals (and the trips and vacations that traditionally came with that experience) are on hold for the foreseeable future. Many say they have forever lost their attraction to them. However, our owners’ desire to visit friends and family and a fabulous National Park or two along the way has significantly increased.

They are excited to seek new ways to enjoy luxury travel experiences that include a seamless, safe, and ultra-comfortable transition between home and their destinations. Recently, the Wall Street Journal declared, “RV Vacations: the safest way to travel this summer.”

We are receiving feedback that these Bowlus Road Chief owners love traveling in the Road Chief’s super comfort reminiscent of the golden age of train travel. We anticipate what we have coined as “luxury land travel” to only gain in popularity as we all begin to make plans to escape next winter while also ensuring we are all with our nearest and dearest for each holiday.

In response to this need, we have just released the Bowlus Road Chief Endless Highways Performance Edition, which has proven to be our most successful launch to date. With extended range and more luxuries aboard, we are experiencing a surge of orders for the only true four-season RV.

Additionally, we have experienced an incredible uptick in those wishing to personalize their Bowlus Road Chief in one of our two Bespoke Customization Programs as owners see themselves traveling for more extended periods with dreams of enjoying a bespoke Bowlus Road Chief that is as unique as they are.

Wishing you all Road Chief adventures!

Geneva Long
Bowlus Road Chief

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Upgrade! The Performance Edition Power Management System

The Endless Highways Performance Edition is the embodiment of our philosophy that one should only adventure on their terms. Our holistic approach to our owners’ experiences, whether it is an epic cross country exploration or a weekend with the kids, means every Road Chief meets our customer’s desire for a lifetime of adventures

With a Bowlus Road Chief, the ability to explore on your terms opens up a completely new way to adventure. Epic road trips novels like Travels with Charley by John Steinbeck, On the Road by Jack Kerouac, and Blue Highways by William Least Heat-Moon always leave us dreaming about those small, forgotten out of the way roads and public lands that connect and weave our travel stories together. Our inspiration for off-grid camping comes from the desire to adventure into the unknown. We’re called to find something new, experience something different, and sometimes the magic starts by just getting ‘lost’. We feel drawn to the stories of those who have found something special on the path less traveled. Finding oneself, having fascinating conversations, and observing the ordinarily forgotten aspects of our life add to our experience. We seem to appreciate this best when our minds are given the space to explore.

We design every Bowlus Road Chief for off-grid adventures, and that’s exactly what you’ll find in the Performance Edition. The electrical power system is designed to enable easy effortless off-grid adventure.

The yacht quality pure sine inverter is upgraded to 3,000W. Pure-sine wave inverters produce an AC power signal off-grid that looks very much like what you may experience at home – smooth power that makes for the reliable running of electrical outlets in the bedroom, bathroom, and living room. An increased capacity inverter, means you don’t have to worry about figuring out your electric load every time you want to run more than a few things at once (or other electrical hogs like blenders).

The lithium iron phosphate system’s capacity is doubled to 600 Ah/7680Wh for up to two weeks of off-grid battery use. The impressive system rapidly charges in 3-4 hours. The air-conditioning is estimated in this Edition to cool up to two overnights.

The entire power management system is connected via Bluetooth and the internet so that all critical data is easily accessible on your smartphone. With all outlets live at all times, you really never need to think about their power consumption – and that to us is luxury.

Travel fully charged,
Geneva Long
Bowlus Road Chief

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New Feature Alert: Skylights

The just-released Endless Highways Performance Edition includes two phenomenal living room skylights. Beautiful wood covers can be stored in one of the closets, should you wish to configure to the traditional main cabin.

Skylights that bring the outdoors inside and are optimized for stargazing are a feature that we debuted in 2016 on the Limited Edition Lithium+ when we were the first in the industry to debut lithium batteries. They return again on The Ultimate RV.

The skylights are in the Bowlus Road Chief signature shape, which is the ideal shape that allows full tensile strength to transmit along the Road Chief exterior armor-like shell.

Geneva Long
Bowlus Road Chief

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First Reactions To The Endless Highways Performance Edition

We’ve now had many customers complete their FaceTime sales appointments with the Endless Highways Performance Edition, and the reviews are in – they LOVE it! In fact, it is the most successful launch in our history.

Here’s what our future owners had to say:

“When we saw the new Performance Edition, we seriously lost our minds! We couldn’t email back quickly enough to say, Yes, please! And we are glad we did, our Road Chief was just delivered and it is even more amazing in person”

“Honestly, the folks at Bowlus Road Chief are mind readers! We love, love the giant skylights (and the covers), and the extra power just makes us feel more safe and comfy in these crazy times! Can’t wait for it to arrive at our summer cabin!”

“The Performance Edition ticked off everything on our list – and it was a long one. The Bowlus Power Management System that Geneva and her team have developed is truly the best in class. As an electrical engineer, I am totally geeking out over this. It’s perfection! And the skylights – we can’t wait to crack open a bottle of wine, enjoy the heated floors while we take in the night sky – AMAZING!”

We would love to invite you to experience the Endless Highways Performance Edition. Please let us know if we can schedule your exclusive sales appointment today via FaceTime.


Kind Regards,
Geneva Long
Bowlus Road Chief

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Why Bowlus Road Chief is the Best Travel Trailer for 2020

Although it can feel like you have hundreds of choices of motorhomes, campers, vans, and travel trailers to choose from when you are making your RV purchasing decision, however, the reality is in 2020, your best choice is a Bowlus Road Chief.

Although the Bowlus Road Chief is often mistaken as a vintage travel trailer, it is, in fact, the world’s most advanced RV. Bowlus Road Chief is the leader in lithium iron phosphate batteries that allow you a week of dry camping along with the ability to run the air-conditioning and the microwave off-grid. You are in complete comfort in the Endless Highways model, no matter where you choose to camp. The oversized private en suite bathroom in the Endless Highways Edition has everything you require, including yours and mine closets with a full-length mirror along with a massive shower. It is features like these that set the Bowlus Road Chief is the definition of pure luxury in RVing. You can enjoy all the National Parks, State Parks, or any campground like a KOA with all the tech amenities that a Bowlus Road Chief Endless Highways offers like a wifi amplifier and high-quality router. Never miss the latest episodes on Netflix and Amazon Prime or a critical work email.

The Bowlus Road Chief uses materials that are of the highest quality for a best in class investment. No other aluminum travel trailer uses 2024 T3, which is the highest grade of aluminum and the same one you’ll find on an American airliner. Bowlus Road Chief also uses true aircraft-grade construction methods. Others say they use “aircraft” like methods, but don’t be fooled; these travel trailers are built on steel frames and have a high degree of bimetallic corrosion. This doesn’t happen with your Bowlus Road Chief since only aluminum is used on the incredibly strong armor-like shell. You will also find the interior components of a Bowlus Road Chief are of “yacht” quality, not “RV” quality. With better made and better-designed components, you will not spend time “in the shop,” which is the primary complaint of many other travel trailers, motorhomes, and van owners.

The Bowlus Road Chief is also the most hygienic of all RVs since all interior counters are made of stainless steel, and real wood is sealed on six sides. Bowlus Road Chief never uses paper-based materials like ones found in Airstreams kitchen walls, which are impossible to clean and are the perfect breeding grounds for germs. The interior of a Bowlus Road Chief is best cleaned with 70% alcohol, so you know you can enjoy a perfectly sanitized environment. A Bowlus Road Chief has the best in class hygienic toilet system, so there is no need for the traditional disgusting stinky slinky where you place your hose in a communal sewer drain.

Top-quality means your investment in a Bowlus Road Chief is long-lasting, and you will spend more time adventuring. As you consider purchasing a motorhome, camper, van, and travel trailer, you need to carefully consider your purchase for the long term and ensure they are buying the quality that reflects your desire to adventure well. With all this in mind, you will find that Bowlus Road Chief is the right RV and travel trailer for 2020.

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